Shay Mitchell: Motherhood and the Success of Béis

Shay Mitchell, known for her versatile roles in television, has evolved from actress to entrepreneur, launching her successful luggage brand, Béis. The brand’s inception came just before she formally embraced motherhood, and the experiences of raising her two daughters profoundly shaped her business approach. At a recent Béis Bowl Super Bowl party, she shared valuable insights about the balancing act between managing her thriving company and her responsibilities as a mom, emphasizing the importance of time management.

The Motherhood Influence on Business

Motherhood has notably influenced how Shay runs Béis. At the party, she revealed, "I’m a lot more particular with my time." This new perspective on time management has allowed her to maintain a healthy work-life balance while still being present for her family. The Béis office has become a second home, where she enjoys bringing her daughters, Atlas and Rome, into the workplace. This blend of family and work not only enriches her personal life but also creates a joyful atmosphere for her children, who are enthusiastic about visiting the office, primarily because of the plentiful snacks available.

The Origin of Béis

Launched in October 2018, Béis was envisioned before Mitchell embarked on her motherhood journey. Understanding the needs of modern women, she took the initiative to create functional yet aesthetically pleasing luggage and bags that wouldn’t break the bank. From fanny packs to cosmetic cases, the product line reflects her commitment to practicality combined with style, offering built-in organizational features like shoe compartments and laptop sleeves. This attention to detail is rooted in her desire to meet a demand she felt wasn’t being adequately addressed in the market.

A Vision for Functional Fashion

Shay’s philosophy centers around creating bags that balance functionality, attractiveness, and affordability. Her determination stemmed from a frustrating search for luggage that checked all these boxes. In her words, "I couldn’t find luggage or bags that sort of hit all three buckets of looking great, having functionality, and being affordable." With the introduction of Béis, she set out to alleviate this gap, ensuring that women could travel seamlessly without compromising on style or practicality.

Words of Wisdom for Aspiring Entrepreneurs

For those looking to carve their path in business, Shay offers empowering advice: "Just go out there and make it happen." She encourages aspiring female entrepreneurs to follow their passions and ideas, primarily emphasizing the importance of assembling a competent team. "Hire people who are smarter than you," she suggests, acknowledging that surrounding oneself with a strong team is crucial for success. This foundational principle has been instrumental in Béis’s growth, allowing diversity in skill sets and perspectives to flourish.

The Intersection of Family and Career

Navigating between motherhood and business has equipped Shay with an enriched view of both worlds. By cultivating a workspace that feels family-friendly, she demonstrates that success doesn’t solely hinge on sacrifice, but rather on integrating personal and professional lives harmoniously. This dedication is not only reflected in her work environment but also in the products she offers. Béis is not just about luggage; it’s about empowering women to travel confidently and conveniently while embracing their multifaceted roles in life.

Conclusion

Shay Mitchell’s journey with Béis showcases how motherhood significantly shapes entrepreneurship. Balancing her roles as a mother to Atlas and Rome while steering a successful brand highlights the modern woman’s experience: one where personal and professional aspirations coalesce. By creating a product that meets the needs of women today, she’s not just selling bags; she’s fostering a community of empowered women ready to navigate life’s travels. Through Béis, Shay encourages others to pursue their dreams and reminds us that with the right mindset and support, anything is achievable.